McGrory Homes construction consultancy 

McGrory Homes construction consultancy

McGrory Homes construction consultancy

McGrory Homes construction consultancy

McGrory Homes construction consultancy

The brief for McGrory Homes was to create a modern emblematic logo that represents company values of strength, style, and reliability. Our primary aim was to strategically position the company as engineering specialists to fundamentally differentiate the identity from other service providers in the sector. 

The demographic for McGrory Homes are small to medium-sized families seeking precise, high-quality design and finishings. It has always been maintained by the CEO that "We don't sell houses, we sell homes" this is reflected in the architectural style and internal design choices—consistently using smooth finishings and warm hues throughout all their projects. 

The brief for McGrory Homes was to create a modern emblematic logo that represents company values of strength, style, and reliability. Our primary aim was to strategically position the company as engineering specialists to fundamentally differentiate the identity from other service providers in the sector. 

The demographic for McGrory Homes are small to medium-sized families seeking precise, high-quality design and finishings. It has always been maintained by the CEO that "We don't sell houses, we sell homes" this is reflected in the architectural style and internal design choices—consistently using smooth finishings and warm hues throughout all their projects. 

The brief for McGrory Homes was to create a modern emblematic logo that represents company values of strength, style, and reliability. Our primary aim was to strategically position the company as engineering specialists to fundamentally differentiate the identity from other service providers in the sector. 

The demographic for McGrory Homes are small to medium-sized families seeking precise, high-quality design and finishings. It has always been maintained by the CEO that "We don't sell houses, we sell homes" this is reflected in the architectural style and internal design choices—consistently using smooth finishings and warm hues throughout all their projects. 

Output: Visual Identity 

Output: Visual Identity 

Output: Visual Identity

20—17

Output: Visual Identity

20—17

20—17

20—17

Output:
Visual Identity

20—17

mcgrory homes master logo design
Corporate-Identity
Business-cards-web
internal-identity-system-web
brand-identity-design
visual-identiy-web
logo-icon-design-web
workpalce-desk-image
office-desk-image
development-team-image
design-team-image
design architects at work
01-website-header
02-webiste-block
03-website-information
04-website-project
05-website-design
06-website-callout
07-website-blog
08-website-button
09-website-team
10-website-footer
mobile-user-experience

The finalised design concept is a direct translation of the McGrory Homes story. The sophisticated color palette embodies traits such as creativity and imagination and it stands for the courage to go down unconventional paths. On paper, companies will always be faceless, devoid of character, existing only as a conduit to generate revenue. This newly refined, elegant design system not only gives life and character to the entity but communicates their standard of craftsmanship that resonates with people's hopes.

Selected works

HightowerProject type

Hegarty & CoVisual Identity

Concert StringsVisual Identity

Urban AranBrand Identity

North Gate MedicalVisual Identity